Use Cases

Real-World Success Stories

See how professionals across the real estate industry are using Releimage to transform their photography workflows and achieve measurable results.

Real Estate Agents

How agents are cutting days on market and increasing engagement with AI-enhanced photos

Case Study: Faster Sales with Cleaner Photos — How Releimage Helped a Miami Agent Cut Days on Market by 31%

Client

SunCoast Realty – Miami Luxury Team (Composite Case)
Lead agent: "A.M.", 12-year residential specialist serving Miami-Dade and Broward counties.

This is a composite case study based on real pilot outcomes across Releimage beta users. All metrics represent aggregated results from similar listings and markets.

Challenge

The team's listings were receiving solid traffic but underperforming on conversions to showings. Feedback from buyers and agents highlighted a common issue: photos felt "busy" and "distracting," especially in lived-in homes where quick pre-listing professional staging wasn't feasible.

Symptoms
  • • Photo gallery drop-off after the first 3–4 images
  • • Buyer comments about clutter and personalization (magnets, toiletries, cords, toys)
  • • Time-to-list delays while coordinating cleaners/stagers
  • • Longer Days on Market (DOM) than neighborhood averages for occupied properties

Solution

Releimage — AI decluttering that automatically removes visual distractions (countertop items, cords, small appliances, toiletries, toys, wall clutter, etc.), lightly optimizes lighting and color, and returns MLS-ready images that keep spaces true-to-life—just tidier.

Why Releimage
  • Speed: Same-day batch processing for full photo sets
  • Consistency: Repeatable, policy-driven outputs across all listings
  • Compliance-friendly: Optional "AI-enhanced" disclosure and watermark; preserves room geometry and fixed features
  • Workflow fit: Direct download in MLS-preferred formats and dimensions

Implementation

Intake & Baseline: 20 occupied listings selected (condos and single-family homes), price range $450k–$1.6M.

A/B Approach: For each listing, create two photo sets:

  • • Set A (Control): Original pro photos.
  • • Set B (Releimage): Same angles, AI decluttered + light global corrections (exposure/white balance).

Publishing: Alternate which set appears first in the gallery (to minimize order bias).

Disclosure: Applied an "AI-enhanced" note where brokerage policy or MLS guidance recommended it.

Timeline: 90 days (rolling pilot as listings went live)

Results (90-Day Pilot)

+28%
increase in listing click-through rate (CTR)
+45%
deeper photo engagement
+22%
more showing requests per week
-31%
reduction in Days on Market
+1.4
pts improvement in sale-to-list price ratio
"Releimage made our occupied listings look like model homes—without moving a box. We listed faster, got more showings, and our sellers felt proud of how their homes showed online."
— A.M., Lead Agent

Before/After Highlights (Representative Edits)

Kitchen: Removed countertop clutter (drying rack, soaps, spices), minimized fridge magnets; balanced lighting

Living Room: Cleared cables, toys, and miscellaneous décor; neutralized wall clutter

Primary Bath: Removed toiletries, floor bin, and hanging items; brightened marble tones

Bedroom: Tidied nightstands, concealed excess cords; kept linens and furniture unchanged

(No structural changes, window views, or room geometry altered. Fixed fixtures remain intact.)

ROI Snapshot

Agent Cost Inputs:
  • • Pro photography unchanged
  • • Releimage processing: batch rate per listing
  • • No additional cleaning/staging delays for occupied homes
Value Drivers:
  • • Faster time-to-live
  • • More showings and stronger early interest
  • • Reduced price-cut risk from slow weeks
  • • Seller satisfaction (professional presentation without intrusion)
Simple Payback Example:

A $750k listing improving sale-to-list by 1 point (~$7,500) more than offsets several months of Releimage usage—often within a single transaction.

Workflow Fit for Busy Agents

1. Upload
Upload your photo set (drag-and-drop or folder import)
2. Choose Profile
Choose a Profile (light, standard, or firm declutter) + optional branding watermark
3. Process
Batch Process (typically same day)
4. Review
Review & Approve any flagged images (optional)
5. Export
Export MLS-ready files (size/format presets), and publish
6. Document
Document an "AI-enhanced" note where required

Compliance & Ethics

  • • Keeps photos truthful to the property's permanent features
  • • Removes temporary, non-material distractions only
  • • Optional disclosure language supplied; agents should follow local MLS/brokerage guidance

What This Means for Your Listings

Sharper First Impressions
in a scroll-heavy market
Smoother Launches
for occupied homes (no staging scramble)
Measurable Edge
in the critical first two weeks on market

About Releimage

Releimage is an AI photo enhancement platform for real estate professionals. It declutters and optimizes listing photos at scale—without staging delays—so agents can list faster, show better, and sell sooner.

Next Steps
  • Try a 5-listing pilot: Run your own A/B test with your current inventory
  • Get a workflow setup: We'll configure MLS presets and disclosure language options
  • Measure what matters: CTR, gallery depth, showings, DOM, and sale-to-list—tracked in a simple dashboard

Photography Studios

How studios are creating profitable "Decluttered Edit" add-ons with Releimage

Use Case: Photography Studios Offering "Decluttered Listing Photos" with Releimage

Who this is for

Professional photography studios serving:

  • • Real estate agents & brokerages
  • • Vacation rental hosts & property managers
  • • Builders, remodelers, interior designers, and home stagers

Studios want to deliver cleaner, MLS-ready images—without scheduling physical staging or spending hours on manual retouching.

Problem

Occupied homes and fast-turn shoots often produce images with visual distractions (countertop items, cords, toys, toiletries, fridge magnets). Manual cleanup in post is slow, inconsistent, and costly. Agents delay listings or accept underperforming photos, which hurts studio client satisfaction and rebook rates.

Solution Overview

Releimage uses AI to remove small, non-structural clutter and gently optimize lighting/white balance—preserving room geometry and fixed features—so studios can deliver distraction-free galleries at scale.

What Releimage edits
  • Small, removable items: counter clutter, cords, personal décor, toiletries, toys
  • Light global corrections: exposure, white balance, mild contrast
Not edited
  • • Structure, windows/views, flooring
  • • Permanent fixtures, room geometry

Why studios use it

Turnaround
Batch processing (same-day typical) fits next-day delivery promises
Consistency
Policy-driven output across photographers and shoots
Margin
Create a profitable "Decluttered" add-on without adding retoucher headcount
Compliance
Optional "AI-enhanced" note/watermark to meet brokerage/MLS guidance

Studio Workflow Integration

1) Pre-shoot

Offer two packages in the booking form:

  • • Standard Edit (your current color/verticals)
  • • Decluttered Edit (Releimage): AI declutter + standard edits

Add a checkbox for "Apply AI-enhanced disclosure where required."

2) Post-shoot ingest

Cull as usual → export finals JPGs (or TIFFs) to a /To-Releimage watch folder.

3) Releimage processing
  • • Choose a profile: Light, Standard, or Firm declutter
  • • Optional: apply studio or brokerage watermark
  • • Batch submit; review flagged frames (if any)
4) QA & delivery
  • • Spot-check kitchens, living rooms, primary baths/bedrooms
  • • Export MLS-ready set (size/ratio presets)
  • • Deliver two folders if sold as an upsell: /Standard and /Decluttered
5) Archiving

Retain originals + decluttered for 12 months in case of broker/MLS queries.

Packaging & Pricing (Studio Playbook)

Per-shoot add-on

Flat fee for up to N images (e.g., 25 or 36); then per-image overage

Tiered bundles

"Lite" (kitchen/baths only), "Whole Home" (all rooms), "Premium" (all rooms + priority)

Subscription

Monthly credits, priority SLAs, dedicated account manager for top brokerages

Margin: Aim for 2–3× your processing cost to cover QA and account management.
Tip: Always show a before/after pair on your booking page. Attach rate jumps when clients see the difference.

Service-Level Commitments (SLA)

Turnaround

Next business day by 6 PM for ≤36 images (priority same-day available)

Revision window

48 hours for re-runs or profile adjustments (Light ↔ Firm)

Scope rules

Decluttering only; no structural alterations or view replacements

Quality & Compliance Guardrails

  • • Keep fixed features (windows, railings, built-ins) intact
  • • Do not add or remove permanent elements, landscaping, or views
  • • Use the provided "AI-enhanced" disclosure if the client's brokerage/MLS requires it
  • • Maintain originals for auditability

KPIs Studios Should Track

Attach rate
% of shoots purchasing Decluttered Edit
Turnaround time
Shoot-to-deliver hours
Client retention
60/90-day rebook rate
Agent outcomes
CTR, saves, showings, DOM
Revision rate
% needing re-runs

Mini Case Example (Illustrative)

Studio:

3 shooters, 70 RE shoots/month

Offer:

"Whole Home Declutter" add-on ($X flat up to 36 images)

Adoption:

45% attach rate by month 2

Impact:
  • • +1 business day faster average listing go-live (less staging delay)
  • • +18–25% higher photo gallery depth (client portal analytics)
  • • Net new revenue stream adds ~22–28% to average job value, with minimal extra labor

(Figures are illustrative; track your own to build a local proof-point.)

Sales Enablement

Website blurb (copy/paste)
Decluttered Listing Photos—No Staging Delay.

We use AI to remove small distractions (counter clutter, cords, toiletries, toys) and lightly balance lighting—keeping spaces accurate and MLS-ready. Launch faster, attract more clicks, and give buyers a calmer view of your listing.

Email to existing clients

Subject: New add-on: "Decluttered Edit" for faster, cleaner galleries

Hi [Agent Name], We've added an AI-powered Decluttered Edit that removes visual distractions from occupied-home shoots (counters, cords, toiletries, toys) while keeping the space accurate to MLS standards. Turnaround is next-day and pricing is simple per shoot. Want a before/after sample from your latest listing? I can send one today. —[Studio Name]

Standard Operating Procedure (SOP) — Quick Version

1.
Confirm add-on in booking
2.
Cull → export finals to /To-Releimage
3.
Select profile (start with Standard as your default)
4.
Batch process → review flagged frames
5.
Export MLS preset → deliver
6.
Log the job in your CRM (attach rate, turnaround, revisions)
7.
Archive originals and decluttered sets

Getting Started Checklist

Add "Decluttered Edit (Releimage)" to your booking form and rate card
Create watch folders and MLS export presets
Define SLA, revision policy, and disclosure approach
Produce 3 before/after examples for your website & sales deck
Train staff on scope boundaries and QA criteria
Start with a 10-shoot pilot; measure attach rate, turnaround, and client feedback
Bottom line:

Releimage lets photography studios productize decluttering—turning tedious retouching into a fast, consistent, high-margin add-on that delights agents and accelerates listings.

Property Managers

How property managers accelerate lease-ups with AI-enhanced photos

Use Case: Property Managers Accelerate Lease-Ups with Releimage

Who this is for

Property managers overseeing:

  • • Multifamily communities (lease-ups, stabilized, and value-add)
  • • Single-family rental portfolios
  • • Student, senior, and workforce housing
  • • Short-term/vacation rentals managed at scale

The Problem

Vacancies linger because marketing photos show lived-in clutter, turn-ready units are delayed, and onsite teams spend time coordinating cleaning or staging. Manual retouching is slow and expensive; inconsistent visuals weaken brand standards across properties.

Common symptoms
  • • Lower inquiry and tour volume from listing portals
  • • Delays between notice-to-vacate and go-live marketing
  • • Inconsistent photo quality across a portfolio
  • • Friction with residents about "photo-ready" expectations
  • • Extra costs for light staging or return trips

The Solution

Releimage uses AI to remove small, non-structural distractions (counter items, cords, toys, toiletries, wall clutter) and lightly optimize lighting/white balance—preserving room geometry and fixed features—so you can publish clean, truthful photos fast.

Why Property Managers use it
  • Speed: Same-day batch processing for unit and amenity sets
  • Scale: Consistent, policy-driven outputs across multiple properties and teams
  • Cost control: Reduce staging, reshoots, and retouching labor
  • Compliance-friendly: Optional "AI-enhanced" note/watermark; no structural changes

Portfolio-Ready Workflow

1) Pre-Marketing (Occupied or Soon-to-Vacate)

Capture baseline photos during notice-to-vacate walk-through.

Upload to Releimage with a Light or Standard declutter profile.

Publish "Coming Soon" listings with accurate, distraction-free images to start collecting leads earlier.

2) Turn & Launch

On turn completion, shoot final set → Releimage Standard profile.

Export with preset dimensions for each portal (ILS/MLS/website) and replace "Coming Soon" images with final set.

3) Stabilized Operations

Batch process amenity and common-area photos quarterly (gym, lounge, pool) for brand consistency.

Maintain a clean, evergreen library used by onsite teams, central marketing, and third-party brokers.

4) Owner Reporting (Optional)

Include before/after pairs in monthly owner updates to demonstrate professional marketing efforts and brand standards.

Guardrails & Compliance

  • • Releimage does not alter permanent features (windows/views, flooring, built-ins) or room geometry.
  • • Only temporary, non-material items are removed to reduce visual clutter.
  • • Use the optional "AI-enhanced" disclosure where property/MLS/ILS policy recommends it.
  • • Retain originals with timestamps for auditability and risk management.

Measurable Outcomes to Track

  • • Days Vacant (DV) and Time-to-List from notice-to-vacate
  • • Lead metrics: Listing CTR, photo gallery depth, tour requests
  • • Leasing funnel: Tours scheduled, applications, approval rate
  • • Revenue: Effective rent lift from faster lease start dates
  • • Ops efficiency: Reshoot rate, staging/cleaning call-outs avoided
Illustrative impact (varies by market and execution)
15–25% higher photo gallery depth on ILS pages
10–20% more tour requests in the first 7–14 days
2–5 fewer Days Vacant on occupied-to-turn units

Packaging & Pricing (Property Manager Playbook)

  • Per-unit pack: Flat fee up to N images (e.g., 25 or 36) with overage per image
  • Community bundle: Monthly credits for units + quarterly amenity refresh
  • Portfolio tier: Volume pricing, priority processing, dedicated support
  • Add-ons: Branding watermark, disclosure overlay, rush turnaround

Aim for net savings by reducing staging, reshoots, and vacancy days.

Quick SOP (Template)

1. Trigger
Notice-to-vacate issued → schedule baseline photos
2. Upload
Send images to Releimage (Light/Standard profile)
3. Publish
"Coming Soon" listing goes live with decluttered images
4. Turn complete
Shoot finals → Releimage Standard → replace images
5. QA
Spot-check kitchens, living areas, primary beds/baths
6. Archive & Report
Store files for 12 months; track DV and conversion metrics

Pilot Plan (30 Days)

Scope

25 units across 3 properties (mix of plan types) + 1 amenity set per property

Baseline

Pull last 90 days of DV, CTR, tour requests for matched units

Run

Use decluttered images for all pilot units; log outcomes weekly

Review

At Day 30, compare DV and funnel metrics; decide on rollout and portfolio pricing

Sample Email to Leasing Teams

Subject: New photo standard to boost tours (Releimage)

Hi team—

Effective this week, all occupied pre-marketing and post-turn unit photos will be run through Releimage (AI decluttering). This keeps images accurate but distraction-free and speeds up go-live.

Process: Upload to the "To-Releimage" folder; use Standard profile; publish when approved.

Questions? Reply here—happy to help.

—[Your Name]

Bottom Line

Releimage helps property managers list sooner, show better, and lease faster—without adding staging days or retouching overhead. It standardizes photo quality across your portfolio, trims vacancy, and gives owners and residents a smoother, more professional experience.